Three continents, two days, one goal: The Reeperbahn Festival International spin-offs for Beijing and Nashville will be merged into one hybrid event this year, thereby building a bridge between North America, Asia and Europe in a contemporary way. On 27–28 August, representatives of European companies are invited to experience the new programme concept on site in Berlin under the required social distancing and safety regulations. Delegates from Europe will meet colleagues from China and the USA in a digital space to network and exchange ideas.
In cooperation with the American Music Business Association (Music Biz) and the WISE Music Conference in China, we are thereby strengthening the international dialogue between innovators in the content and creative industries, and the fields of science and technology, despite the challenges posed by the COVID-19 pandemic.
Encouraged by the euphoric feedback received on the Reeperbahn Festival New York 2020 Edition, the program points Panel, Receptions, Company Visits and Matchmakings will be further expanded, bringing together the real and the digital. The contemporary hybrid conference format will also include a digital singer-songwriter camp, streamable live showcases on site, and the presentation of this year’s nominees for the ANCHOR – Reeperbahn Festival International Music Award 2020, including the introduction of the distinguished ANCHOR jury.
To apply to take part in the conference as a delegate, you must work in the European music industry – whether that is in recorded music, publishing, distribution, management, marketing/promotion or booking/live – and have a concrete interest in the US-American and Chinese music market.
Reeperbahn Festival International Beijing/Nashville is supported by the German Foreign Office and provides a travel allowance of €250 for German delegates outside of Berlin (within Berlin by consultation) and €400 for delegates from other European countries. Participation in all events organized for the delegation is obligatory.
The application form can be found here. The deadline for applications is 20 July (12:00 pm).
What a warm welcome in Music City! In 2019, for the first time in Nashville, we travelled with a small delegation of German music industry professionals who held a panel titled "World's Biggest Music Market: Germany" as part of the local event Music Biz. The annual conference in Nashville, organized by the Music Business Association, focuses on the digital exploitation of artistic works with the endless possibilities of Big Data – a topic that is rapidly gaining in relevance.